innisfree at Bugis Junction represents Korea's #1 natural beauty brand, bringing innovative skincare and cosmetics powered by pristine ingredients from Jeju Island to Singapore's vibrant K-beauty scene since 2000. As a leader in eco-friendly beauty practices through sustainable harvesting and recyclable packaging, this Korean beauty destination showcases innisfree's green DNA philosophy that extends throughout their product lines, offering natural ingredient-based solutions that combine environmental consciousness with high-efficacy skincare results, appealing to beauty enthusiasts seeking authentic Korean beauty innovations with sustainable practices and proven effectiveness.
The comprehensive product range features the signature 100% organic Green Tea line alongside the bestselling Jeju Volcanic Pore Clay Mask, complemented by extensive skincare collections utilizing natural ingredients grown specifically on Jeju Island's pristine environment, innovative makeup products that reflect current Korean beauty trends, and specialized treatments that address diverse skin concerns through natural formulations. Each product demonstrates innisfree's commitment to harnessing nature's power while maintaining high-performance standards that have established Korean beauty products as global leaders in skincare innovation and natural ingredient utilization.
Strategically positioned within Bugis Junction's thriving K-beauty corridor alongside other leading Korean brands like THEFACESHOP and LANEIGE, innisfree provides accessible Korean beauty experiences that serve both dedicated K-beauty enthusiasts and newcomers exploring natural skincare alternatives. The store's focus on natural ingredients, eco-friendly practices, proven efficacy, and authentic Korean beauty expertise establishes innisfree as an essential destination for anyone seeking environmentally conscious beauty solutions that deliver exceptional results while supporting sustainable beauty practices in Singapore's competitive cosmetics and skincare retail landscape.
I have always been a fan of Innisfree but my experience at the store today has left me speechless.
Me and my friend were browsing through the single eyeshadows, when she opened the drawer one of them dropped. One of the staff immediately came to pick it up and kept checking for damages (which is normal) and walked away without saying anything. By this point, we knew something was up so my friend walked to her and asked what's wrong. The staff remained quiet until my friend asked again, "Do I need to pay for it?". She immediately said yes and kept insisting that it was broken already.
My friend then tried to explain that when she opened the drawer, the eyeshadow dropped and it was really a bad drawer design because everything was everywhere. My friend was willing to pay for it because the shade was nice anyway but she was just trying to feedback to the staff. The staff then became very defensive and kept saying there is a "Once broken, considered sold" tag, which we understand but we were just trying to FEEDBACK and my friend agreed to PAY FOR IT.
What pissed me off was the attitude of the staff, she was rude, defensive and sarcastic and said "Ok lor don't pay, it will just be deducted from our pay then." I don't think this is how your customer service should be and it is really utterly disappointing coming from such a big brand.
adrian hing
Dk staff lazy or what. Before purchase got ask buy min how much got free gift. Staff only mention min 60 got free gift. But I just realize in fb that with any purchase also have tho lesser
SeraFina Young
Bugis Junction outlet review:
Didn't notice any floor staff to assist customers despite it being Sunday. The only staff I saw was an old security guard pacing around. Anyway, even with floor staff around, they had been observed to just stand rigidly next to the shelves. They were not trained to be proactive and professional by stepping up to offer assistance. Some had been seen to deliberately ignore customers, walked away and pretended to 'busy' themselves by shifting the items about on the shelves. I personally had to walk up to the staff for assistance while they were either chatting among themselves or turning an 'invisible' eye to customers.
**I'm giving them 3 stars today as the cashier serving me was friendly and quite polite. Otherwise, it used to be 1 or 2 stars for their incompetence & lack of basic customer service, especially when Innisfree is located at the heartland malls. It can be quite appalling!😱😱
Pann Myint Wai Wai
Very bad service from the cashier. Told me that I can't use E member card from Perk application for member benefits. Asked me to bring the physical member card on next time. I really like the products but in the future I may not buy from that store. Come on, now everywhere using app to make things easier. Any idea to bring all the member cards to shop?
Sheryl Wong
I have always been a fan of Innisfree, but my experience at the store today has left me speechless.
My friend and I were browsing through the single eyeshadows. When she opened the drawer, one of them dropped. One of the staff immediately came to pick it up and checked for damages (a normal procedure), then walked away without saying anything. By this point, we knew something was up, so my friend walked to her and asked what was wrong. The staff remained quiet until my friend asked again, "Do I need to pay for it?" She immediately said yes and kept insisting that it was already broken.
My friend then tried to explain that when she opened the drawer, the eyeshadow dropped, and that it was really a bad drawer design because the products were disorganized. My friend was willing to pay for it because the shade was nice anyway, but she was just trying to provide feedback to the staff. The staff then became very defensive and kept saying there was a "Once broken, considered sold" tag. We understood this, but we were just trying to provide feedback, and my friend had already agreed to pay for it.
What truly angered me was the attitude of the staff; she was rude, defensive, and sarcastic, saying, "Okay, don't pay. It will just be deducted from our pay then." I don't think this is how your customer service should be, and it is really utterly disappointing coming from such a big brand.
Pei Min Wei Wei
Very bad service from the cashier. They told me I couldn't use my e-member card from the Perk application for member benefits. They asked me to bring the physical member card next time. I really like the products, but in the future, I may not buy from that store. Come on, everywhere is using apps now to make things easier. Does anyone really want to bring all their member cards when shopping?
Seraphina Young
Bugis Junction outlet review:
I didn't notice any floor staff available to assist customers, despite it being a Sunday. The only staff I saw was just an old security guard pacing around. However, even when floor staff are present, they have been observed to just stand rigidly next to the shelves. They were not trained to be proactive and professional by stepping up to offer assistance. Some have been seen to deliberately ignore customers, walk away, and pretend to be busy by shifting items on the shelves. I've personally had to approach staff for assistance while they were either chatting among themselves or actively avoiding customers.
**I'm giving them 3 stars today as the cashier serving me was friendly and quite polite.** Otherwise, it would typically be 1 or 2 stars for their incompetence and lack of basic customer service, especially considering Innisfree is located in heartland malls. It can be quite appalling!😱😱
Adrian Heng
Is the staff lazy, or what? Before purchasing, I asked what the minimum purchase was to get a free gift. The staff only mentioned that a minimum of 60 was required for a free gift. But I just realized on Facebook that a free gift is also available with any purchase, though it's a lesser one.
Positive Reviews
Gerald L
TL;DR Very attentive staff! On-point customer service!
From the point we entered the store, we were greeted with smiles by Nadiah and team, and also Nadiah was very knowledgeable, she proceeded to introduce to us the different ranges of Innisfree skincare for various objectives and various skin types!! Her friendly and approachable attitude allowed us to understand more about Innisfree products. She also highlighted to us the ongoing shop promotions with Wiggle wiggle, so we knew what free gifts we could score when we score a certain item/bundle!
All in all, we were very happy with the shopping experience and the service level at this Bugis Junction outlet!
Thank you Nadiah and team! :)
sufi zulfaqar
Nadia/Nadya was very welcoming to me and my girlfriend. She politely welcomed us to the store and answered all our queries. She was also very patient and showed good salesmanship.
Nayli Nadyra
i was assisted by Nadia and she was really kind and patient while serving me and my boyfriend! took the time to explain every question i had about the skincare. bugis will be my go-to outlet from now on!!
Mag Ching
I would like to thank Natalie who was very helpful. Not only did she recommend pieces I might like, she helped with my nose stud after I told her that I couldn’t change it on my own.
Liang Valerie
Really proactive staff, who can tell you based on your skin types what items and when monthly promotion expires.
Eg. Asking them, about mask are great.
Quick, in helping settle goods cost and recommendation as well.
Brandan Koh
This outlet is staffed by some of the most genuine and helpful folks on this planet! I’ll definitely return for all my future purchases!
Q Qing
Great service from Lovie (hope no mistake haha)
Come twice purchase twice
Good experience
Tea
Friendly staff, very helpful, and give recommendations as well.
The male staff named Nine, deserves a compliment for recommending me the necessary products for my routine.
Thank you. Will come again.
Irma Aryatanti
easy to find out the store... n finally I found this adorable lip tint😍 …
JF Foo
Another spacious innisfree outlet, which seems to carry the full range of products available in-store. Despite dropping by about 15min after the store just opened (and the sole staff was still setting up at the counter), the staff was still courteous and friendly.
Jessica Feronica
Korean products. Friendly and helpful staff, you can ask skin care recommendation for your skin type. They have skin care, make up, nail polish, body wash, shampoo, lotion and perfume. All in one place. I don’t really fancy their skin care. I went for their hand lotion and perfume. Smells good!
Jessica Fernandez
They offer Korean products. The staff are friendly and helpful, and you can ask them for skincare recommendations for your skin type. They have skincare, makeup, nail polish, body wash, shampoo, lotion, and perfume, all in one place. I don't really fancy their skincare. I went for their hand lotion and perfume. They smell good!
Jeffrey Foo
Another spacious **Innisfree** outlet, which seems to carry the full range of products available in-store. Despite dropping by about **15 minutes** after the store just opened (and the sole staff **member** was still setting up at the counter), **they** were still courteous and friendly.
Irma Aryanti
Easy to find the store... and finally I found this adorable lip tint! 😍
Tee
The staff are friendly, very helpful, and give recommendations as well.
The male staff member named Nine deserves a compliment for recommending the necessary products for my routine.
Thank you. I will come again.
Qiu Qing
Great service from Lovie (I hope I spelled that correctly!). I've come twice and purchased twice. Good experience.
Brendan Koh
This outlet is staffed by some of the most genuine and helpful folks I've ever met! I’ll definitely return for all my future purchases!
Liang Vanessa
Here's an edited version:
Really proactive staff who can tell you, based on your skin type, what items are best for you and when monthly promotions expire. For example, asking them about masks is great. They are also quick to help with product costs and provide recommendations.
Mei Ching
I would like to thank Natalie, who was very helpful. Not only did she recommend pieces I might like, she helped with my nose stud after I told her I couldn't change it myself.
Naili Nadira
I was assisted by Nadia, and she was really kind and patient while serving me and my boyfriend! She took the time to explain every question I had about the skincare. Bugis will be my go-to outlet from now on!
Sufi Zulfiqar
Nadia/Nadya was very welcoming to my girlfriend and me. She politely welcomed us to the store and answered all our queries. She was also very patient and showed good salesmanship.
Gerald Lim
TL;DR Very attentive staff! On-point customer service!
From the moment we entered the store, we were greeted with smiles by Nadiah and her team. Nadiah was also very knowledgeable; she introduced to us the different ranges of Innisfree skincare for various objectives and skin types! Her friendly and approachable attitude allowed us to understand more about Innisfree products. She also highlighted the ongoing shop promotions with Wiggle Wiggle, so we knew what free gifts we could score when we purchased a certain item/bundle!
All in all, we were very happy with the shopping experience and the service level at this Bugis Junction outlet!
Thank you Nadiah and team! :)
